
Experiential Design
I combine various design disciplines—graphic, architectural, interior, landscape, and industrial—to create engaging experiences in areas such as wayfinding, retail, food, exhibition design, and public spaces. Experiential design not only tells a story but also conveys information through environments.
Companies can leverage this approach to express their brand identity and values. By focusing on how users interact with physical spaces and incorporating elements like visual design and lighting, designers can evoke specific emotions.
In retail, experiential design enhances store layouts, lighting, and displays to increase customer engagement and boost sales. In public spaces, features like signage and murals enhance user experiences and provide valuable information. I enjoy being a part of shaping how people experience and interact with a space, emphasizing functionality and engagement beyond mere aesthetics.
Project Roles: Adaptive Designer, Technical Designer, Experience Designer
Project type: Nike Curridabat | Technical Design, M&S | Experience Design, PARC88 | Experience Design, Five Guys | Experience Design, Asics LA Marathon | Technical Design, DAT Solutions | Adaptive Design, Nike Kohl’s | Adaptive Design, DGS Nike Superbowl | Technical Design, M&S Jake’s | Experience Design
Project type: Nike Curridabat | Technical Design, M&S | Experience Design, PARC88 | Experience Design, Five Guys | Experience Design, Asics LA Marathon | Technical Design, DAT Solutions | Adaptive Design, Nike Kohl’s | Adaptive Design, DGS Nike Superbowl | Technical Design, M&S Jake’s | Experience Design
